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Monday, January 26, 2009

THE IMPORTANCE OF A WEBSITE

A WEBSITE is the program that runs on the internet, maintaining series of web pages on the World Wide Web. It is also a computer program that runs a web server which provides access to a group of related Web pages.

Owing a website avails you the extra-ordinary opportunity of generating huge passive income, if you are type that has a job (be it a part-time or full-time job), receiving weekly salaries. But if you are the type that want to work full-time at home and intend to make more money working for about 10 to 15 hours a week, having time for your family, go on holidays with your beloved ones and above all living the life of your DREAM, you surely need a website of your own where people can reach you for business.

Worthy of mentioning here is the fact that your website has to be appealing and inviting so that visitors can make repeat visits and even recommend your site to friends and relations who may eventually be converted to customers. Your website must be innovative, educative, informative and above all it must be marketable in case you get tired of making money and want to sell it off, the website should be able to attract high bids thereby availing you the opportunity of “making money from the thin air”.

QUALITY
The quality of your website depends partly on your ability to hire a quality professional web designer. But another major factor is your ability to provide your designer good materials to work with from the onset, including great content, site specifications and a comprehensive outline of how your business works. With all these in place, I assure you of great success but not without ensuring the followings:

1. Determine the type of website you want. Is it going to be for personal use or a business tool?
Will it be purely informational or it will be interactive, so that visitors can buy a product or
service online.

2. Ask for recommendations from friends and select at least 3 for comparison of their style,
price and technical expertise.

3. Review their websites to see samples of their work. Look out for particularly sites relating to
similar business as yours.

4. Require for description of their approach to site building. Is he/she a core programmer or a
designer? Here, there is need for you to look out for someone or a firm with experts both in
programming and designs who will be able to take care of both aspects of the job.

5. Discuss with the probable qualifier the fee structure. Does the cost include hosting, domain
registration and updating the website? Ask if you will be trained to maintain the website
yourself. If yes, at what cost? if any.

6. Ask them to make recommendations on

- how many pages to be needed
- arrangement of the content
- application of technical solutions to problems and other issues.

With all these being taken care of, you are rest assured of a perfect and beautiful website that will attract visitors and even ensure repeat visits.

By Abiodun Shadare